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24 Oct
Building A Customer Focused Business
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Building A Customer Focused Business

What is the #1 asset in your business? Your customers, of course! They provide the revenue that keeps your business afloat and enables growth. Without your customers, you would not be in business.
Who does not like to feel familiar and appreciated? People in general like to be acknowledged and made to feel that they matter. The same goes for business. Getting to know your customers personally and showing interest in their business will make them more likely to stay with you. Personal attention is crucial and will result in referrals to other prospective customers. People who know your business and hold you in high regard are the best referrals.
Building a customer focused business is easy.  Focus on the customer, first.
1.  Get acquainted with your customer and learn about their business.  Understand their needs and show them how you can offer support.
2.  Be accessible.  When customers call, they want immediate answers  A customer focused business will have someone answering the phone and directing them to the appropriate person to solve any issues or  handle other needs.  Lack of accessibility will result in the     customer moving their business to your competitors.          
3.  Listen and understand questions and concerns.  Show them you are interested in them and their business and finding solutions for their issues.
4.  Do them a favor.  Customers  will often call with a critical request that may be against normal protocol. Don’t make it a habit, but accommodate them when the request is feasible. Be clear that this is not usually something you do, but that you want to help  and will make an exception this time. Accommodating them will show them that you really are focused on their needs.
Remember, the success of your business is a result of your customer’s success.
17 Oct
ARC Continuing Relief Efforts

ARC Continuing Relief Efforts

American Receivable Corporation is continuing relief efforts by offering special rates to businesses affected by Hurricane Harvey and extending those rates to those affected by Hurricane Irma. American Receivable has already aided eight Houston area small businesses in their recovery efforts in the last month with hopes to grow that number as it extends to Florida. Discounted rates start as low as .8% with up to 90% funding in 24 hours.

People helping people is what keeps America strong. Call us today and let us help Texas and Florida rebuild.

13 Jun
Client Testimonial

Client Testimonial

It is a pleasure to write this testimonial for American Receivable.  I’ve been associated with the company for over 20 years.  They assisted me in the initial start-up of Systems Source, Inc. in 1995 and have stood by me the entire time I’ve been in business, both the good times and the bad. Jack and Brad have truly been business partners.

The true test of a partner comes when there is a crisis and you are fighting your way back. When other lenders would discontinue service, Jack and Brad listen, understand and assist you in working through the problem. They are with you all the way.

American Receivable is not just a lender, they are your partner.  If other companies seem to offer a better deal, believe me, it’s not.  You are not just an account with Jack and Brad.  You have access to the decision makers, who are interested in your success.

 

Philip Eichelberger, President                                                                                                                     Systems Source, Inc.

07 Jun
Founders Profile

Meet Jack Stieber and Brad Gurney, President and Vice President of American Receivable Corporation

Since 1979, Jack Stieber and Brad Gurney have been pioneers in the factoring industry. I sat down with them to get an in-depth look at where they started and what it takes to become #1.

First question that starts it all, how did you two meet?

Brad: I was interning with Jack’s dad, John Stieber Sr., my economics professor from SMU. He wanted to start a factoring company as he saw a real opportunity for one at the time. He sent me out to meet Jack to try and get him to factor with us as one of our first clients.

 

Jack: At the time, I owned a computer company, and my father asked me to meet with Brad and sell him one of my invoices. He was really having me vet Brad to see how well he did on the sales side of the business. A couple months later, my dad and his business partner decided to take a step back and that’s when I decided to come onboard and join Brad.

 

What was the factoring industry like at the time and how did that impact your first year of business?

Jack: To be truthful, I really didn’t know much about factoring when I decided to join Brad. My only knowledge about it was what I had learned from my father. At the time that we started American Receivable, there were roughly six other factoring companies in the DFW area.

 

Brad: Our first office also doubled as my living room. We had $40,000 and went right to work marketing. Luckily, the living room office didn’t last long and we were able to move into a converted storage closet “office.”

 

Jack: Our main focus those first couple of months was to get our name out there and promote factoring. Because it was a relatively new industry, people were unaware as to what invoice factoring was, and it became our job to not only educate them but to also sell them on the idea. With a lot of hard work, we were able to sign our first client within the first 2 months bringing in $20k of invoices.

 

Advertising and marketing was so different in the early 80’s than it is today. With such limited resources, what avenues did you pursue to drive business?

Brad: We spent a great deal of time putting together mailers to send to businesses in the area. I remember being in our tiny office stuffing envelopes and typing addresses until 2 or 3 in the morning. We also used the cold calling tactic as we tried to educate companies on our services.

 

Jack: I think our greatest success in marketing was when we realized that we needed to partner with banks. We were the first factoring company to partner with bankers in the metroplex. We developed relationships with many different bankers, some of whom have become bank Presidents. Today, relationships with bankers is one of the most important aspects of the factoring industry. With our marketing efforts and the advancements in technology, we now have over 1500 relationships in the DFW area.

 

Brad: Those relationships allowed us to shift our marketing skills from mass marketing to direct marketing of businesses with factoring potential.

 

Factoring is now a main source of cash flow for many businesses. When did the industry begin to boom?

Brad: Factoring really started to take flight at the end of the 80’s as the Savings & Loans crisis started to heat up. Essentially, we were in the right place at the right time. Because we had established relationships with bankers, they called us to help them with their customers. All of our efforts came to fruition in the 90’s as business began to explode. We had already expanded American Receivable to Austin and San Antonio in the 80’s, and in the 90’s, we were able to expand nationally.

 

With this amount of growth, how did business change?

Jack: With all the growth that happened, we were able to get out of our storage closet office and put down a real home base as well as hire our first employee. In 1996, we signed our first account to factor $1 million a month. This was huge for American Receivable as the factoring industry had really taken off and now we had multiple competitors. When the market crashed in the early 2000’s, business once again exploded, this time nationwide. American Receivable was doubling business every 3-4 years, increasing our presence in the finance industry.

 

What would be your selling point to someone interested in factoring and considering American Receivable?

Brad: American Receivable has been owned and operated by Jack and I for the last 38 years. We have a dedicated staff who is there to help you every step of the way. We offer some of the lowest rates in the nation starting at .08% and up to 90% funding within 48 hours with no start-up fees or hidden costs. We have also been ranked #1 by Top Ten Reviews for 3 consecutive years.

 

Jack: Our goal is to help small businesses succeed. In today’s time, cash flow is a big obstacle for smaller businesses. If we can play a part in helping someone be successful in a field they are passionate about, then we have done our job. It’s a rewarding feeling knowing American Receivable can be a part of their success.

 

American Receivable is a Dallas factoring company that provides services for businesses nationwide. American receivable has been in business for 38 years and has been ranked the #1 Factoring Company in America by Top 10 Reviews for three consecutive years.

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